Pic Picot is the Owner/Founder of Pic's Peanut Butter, a simple blend of roasted peanuts and salt that in nearly 12 years has become the best-selling peanut butter in New Zealand.
Pic, a legally blind peanut butter lover, with no experience in the food industry, made his first peanut butter for him and his son's enjoyment in 2007. He leased a small commercial kitchen and sold some at the Nelson Saturday market.
Pic's fifth Nelson factory opened earlier this year and currently employs 50 people, produces around 26,000 jars a day, and exports to the US, UK, South East Asia and Australia.
Talking Points
Pic's Story
Pic's Story
Pic's unique presentation style reflects his story and amazing journey, he is such a great character and he got involved with our event by spending extra time to meet the audience. He talked ... keep reading Quest Serviced Apartments (NZ) Ltd